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When Love Becomes a Business Strategy
In 2002, long before empathy and authenticity became boardroom buzzwords, Tim Sanders wrote a small but subversive book called Love Is the Killer App: How to Win Business and Influence Friends. His thesis was radical for its time: Love is the selfless promotion of the growth of the other. He called people who practiced this…
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You Can’t Deliver Meaning When You’re Chasing Attention
There’s a dangerous shift happening in how we create, speak, and show up.It’s subtle — almost noble at first. We call it “building visibility.” We say we’re “being consistent.” But if you peel back the layers, most of us are really just trying to be seen — at any cost. We’ve mistaken attention for connection.…
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How to Stop Feeling Misunderstood: The Deep Person’s Guide to Belonging
There are people walking through life with a depth they didn’t choose — a kind of emotional and energetic gravity that pulls truth out of silence, clarity out of chaos, vulnerability out of hiding. These are the deep ones. And while that depth is often a gift, it can feel like something else entirely: Why?…
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So What Exactly Do You Do?
A few months ago, someone asked me what I do. And I stumbled. Not because I didn’t know — but because I hadn’t yet found the language to describe it. At the time, I was mid-evolution. Testing ideas. Refining frameworks. Delivering results that didn’t always show up neatly. Some clients said they felt clearer. Lighter.…
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How the Economy Profits from your Struggle
There is an old banker’s joke which states that the bicycle is “a slow death for the economy.” And worst of all? Cyclists stay healthy, making no contribution to the cholesterol-industrial complex — which means they don’t “stimulate” the economy through sickness. We live in a world where: Meanwhile: And so — what’s bad for…
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Bad Reviews Won’t Kill Your Business, But This One Thing Will
This week, Kim Kardashian’s new legal drama, All’s Fair — was slammed by critics, panned by viewers, and memed into oblivion just days after launch. That shared cringe when someone we “know” — even through a screen — stumbles publicly. It’s not the bad reviews that make us uncomfortable. It’s what they reveal we’re afraid…
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Discover how Identity Welds to Performance
Hidden inside Manhattan’s bustling 34th Street–Herald Square subway station is a world you’d never expect: NĹŤksu, a 2024 Michelin-starred, 15-seat tasting counter where nine deeply technical, deeply intentional plates are prepared with almost scientific precision — under the hum of New York City. The tasting menu — $245 per person — consists of seafood-forward plates…
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Playing the Long Game while the Bills Keep Coming
There’s a stretch between vision and manifestation, that tests even the most grounded leader. It’s the part no one posts about — the space between faith and evidence. It’s not popular. No one wants to openly admit it…but the tension is real and it’s the space that panic sits, just waiting to flare into total…
Clarity BEFORE Execution. Structure BEFORE Speed
If you could better understand one thing about your business right now….
Most costly decisions begin with
an inaccurate understanding of the situation.
I help leaders understand what is actually happening before major decisions are made or
resources are invested in solving the wrong problem.
Giselle Hudson | Pre-Decision Diagnostic Advisor | Sensemaking for high-stakes business decisions 