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Clarity BEFORE Execution. Structure BEFORE Speed

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Giselle Hudson | Pre-Decision Diagnostic Advisor | Sensemaking for high-stakes business decisions
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Most costly decisions begin with
an inaccurate understanding of the situation.

I help leaders understand what is actually happening before major decisions are made or
resources are invested in solving the wrong problem.

Tag: Tim Sanders

  • When Love Becomes a Business Strategy

    In 2002, long before empathy and authenticity became boardroom buzzwords, Tim Sanders wrote a small but subversive book called Love Is the Killer App: How to Win Business and Influence Friends. His thesis was radical for its time: Love is the selfless promotion of the growth of the other. He called people who practiced this…

    Giselle

    November 11, 2025
    🔄 Client Systems, 🧠 Zone of Genius, Strategic Sensemaking
    burnout, client attraction, client retention, Dr Brené Brown, fear, growth, love, Love is the Killer App, marketing, misalignment, referrals, respect, sales and revenue, systems, Tim Sanders, Zone of Genius
  • Real Change Comes from the Heart…

    Starting with your own heart and the promises you make to it. Whenever you break a promise – you break your own heart. Think about how many times you’ve done this and perhaps James Frey’s ‘a Million Little Pieces’ might come to mind. We judge folks on promises broken. What they promised to do that…

    Giselle

    May 17, 2011
    Strategic Sensemaking
    A Million Little Pieces, broken hearts, broken promises, James Frey, Jean-Jacques Rousseau, Norman Vincent Peale, self confidence, Tim Sanders, Today We Are Rich
  • Start Here
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  • Spotlight Interviews™
    • This Week’s Spotlight…
    • Spotlight Interview Archive
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