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What You’re Pretending Not to Notice Is Still Running Your Business & Life
Most people think their biggest barriers are external: Difficult people, slow systems, economic pressure, unpredictable environments. But far more often, the real barrier is internal: the things they’re pretending not to notice. Avoidance looks passive, but it isn’t. Avoidance is an active choice—one that silently hands authority over to patterns, habits, and dynamics we’ve stopped…

