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The Mispricing of Worth: Consumer Behavior and Value Substitution
Today’s Strategic Alignment Journal post in two sentences: An old dresser attracted no apparent interest when offered for free, yet reportedly disappeared within an hour of being given a $50 price tag, raising questions about how price influences our perceptions of worth. Price may influence perceptions of quality and value, but the amount charged doesn’t…
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Sync to Succeed – the Anatomy of an Aligned Business
I study alignment the way a seasoned meteorologist studies weather patterns. I pay attention to shifts in direction before anyone else feels them. I notice how small disturbances gather into larger systems. Most leaders only respond when the storm is already overhead. I am more interested in the invisible currents that were forming long before.…
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