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Clarity BEFORE Execution. Structure BEFORE Speed

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Giselle Hudson | Pre-Decision Diagnostic Advisor | Sensemaking for high-stakes business decisions
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Most costly decisions begin with
an inaccurate understanding of the situation.

I help leaders understand what is actually happening before major decisions are made or
resources are invested in solving the wrong problem.

Tag: failing

  • Biases and Preconceptions – a Liability for Leadership

    How often do we begin a decision already convinced we understand what is happening… only to discover, much later, that we were operating inside a version of reality we quietly constructed for ourselves? How often do we meet a team member, assess a situation, or interpret a result and feel a kind of certainty that…

    Giselle

    April 7, 2026
    🧠 Zone of Genius
    affinity bias, arrogant opinion, bias-aware, discipline, Epictetus, failing, groupthink, influencing thinking, leaders, leadership bias, misalignment, mistrust, preconceptions
  • In the face of endless options, is second-guessing a side effect?

    Last night I watched a documentary called ‘Finding Big Country’. In the film, Vancouver-based filmmaker and Grizzlies superfan Kat Jayme makes it her mission to track down the Vancouver sports legend Bryant ‘Big Country’ Reeves, 17 years after he leaves town. Kathleen Jayme grew up idolizing and watching the Vancouver Grizzlies. Her favourite player was the…

    Giselle

    January 10, 2024
    Strategic Sensemaking
    basketball, Bryant Reeves, confidence, documentary, failing, insecurity, Kat Jayme, second guessing, success, Vancouver Grizzlies
  • Are you failing in business or just playing it safe?

    Yesterday I talked a bit about why businesses fail but the failure I’m addressing today is more about outlook, perspective or interpretation. What is failure really? That you tried something and it didn’t work? In our pursuit of success we catastrophize failure every step of the way yet each labeled failure is a stepping stone…

    Giselle

    December 30, 2023
    Strategic Sensemaking
    failing, failure, mindset, stories of success, success, taking action
  • Psychology is the most under-appreciated, yet most important part of building a company

    We hear a lot about the external journeys of startups. Mitchell Harper – Big Commerce co-founder shares… “Everyone talks about startups being akin to roller-coaster rides. There are high highs and low lows. The highs are easy to deal with — you celebrate with your team, share the victories with your friends and partner and maybe even…

    Giselle

    November 5, 2015
    Strategic Sensemaking
    developing yourself, Edgar Watson Howe, entrepreneurs, experimenting, failing, failure, James Altucher, mental strength, mindset, Mount Everest, psychology, resilience, start-ups, uncertainty
  • Not Everyone Needs to Believe in Your Idea

    But you do. This is a key component and determining factor in you stepping out of your comfort zone and doing that “stupid” thing. And please don’t berate me for saying that your idea is stupid. You said it first. Why do we almost always condemn our ideas before even trying them on for size?…

    Giselle

    March 6, 2015
    Strategic Sensemaking
    Alignment, belief, Chris Guillebeau, comfort zone, failing, goals, Jason Comely, rejection, Rejection Therapy. experimenting, social fears
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