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When Your Flaw Becomes the Frame
Sunny is one of those shows that sounds chaotic when summarised but unfolds with a surprising confidence. Rashida Jones plays Suzie Sakamoto, a grieving woman in near-future Japan who’s paired with a homebot her husband secretly built before he and their son disappeared. What follows is a slow-burn blend of grief, mystery, sci-fi, and dark…
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Misleading Surfaces & the Myth of “We’re Doing Fine”
In Mission Blue, the compelling documentary that follows oceanographer Dr. Sylvia Earle’s lifelong crusade to protect the oceans, one moment in particular stayed with me. A voice noted that the ocean, from the surface, always looks the same. Calm. Blue. Infinite. But beneath that glassy surface, ecosystems are collapsing. Coral reefs are bleaching. Species are…
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Business Owners: Forget About Gaining and Keeping Loyal Employees
Which business owner doesn’t have a loyal employee? “Do you see so and so” they say…”he has been with me since before Christ. I can depend on him no matter what.” This person enjoys certain perks as a result of his devotion. The Boss enjoys having him around and he seems to enjoy his job.…
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It’s All About THE EXPERIENCE!
Every time a consumer comes in contact with your brand, an experience is either created, captured or destroyed. What memorable experiences can you create for your customers? How can you prevent destroying their experience?
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A Change in Business Starts with a Change of Heart – YOURS!
Published in the Business Newsday Thursday May 17th 2012 “You see what I have to deal with?” one business owner said to me recently, frustrated with an employee who was struggling with what he figured was a simple arithmetic problem. I empathised, shook my head and returned to the crux of our discussion. Lately I…
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Mints, nut bars, jub jub…did anybody say Diana?
I have been intrigued lately by the Diana ads featuring Nikki Crosby and Sprangalang. Although the ads are simple ads they are actually a great case for effective advertising. While advertising agencies in Trinidad and Tobago and worldwide submit ads and win prizes for “most creative” and “best art direction” – advertisers pay them money…
Clarity BEFORE Execution. Structure BEFORE Speed
When the stakes are high, DON’T MOVE without CLARITY
You don’t need to move faster.
You need to reduce unnecessary risk.
When your decision affects income, reputation, or stability,
pause with structure before you act.
Giselle Hudson | Business Diagnostic Specialist | Clarity before high-stakes decisions 