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The Invisible Obstacle and Money Flow
We make money heavier than it needs to be. Leaders talk about revenue, runway, profitability, receivables… the whole glossary of financial adulthood. Yet beneath all of that is something quieter, older, almost embarrassingly human: our relationship with giving and receiving. Somewhere along the way we made receiving the crowned jewel. We elevated the incoming. The…
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Do You Have Customer Relationships or Hostages?
Noah Fleming shared this story about a $20M company, a top sales guy who “owned” every major client, and a president quietly panicking because this top sales guy had resigned and was taking half the revenue with him. Noah asked a simple but disarming question: Do you have customer relationships… or do you have hostages?…
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The Brilliance & Breakdown when Scaling
Leo S. Maranz was one of the earliest and most successful franchisers in American business. A mechanical engineer by training, he invented an automatic ice-cream freezer that could produce soft ice cream continuously—technology that didn’t just make dessert; it made a new kind of business possible. From the start, Maranz knew what he wanted and…
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Scarcity isn’t about Economics
I’ve always had some kind of morning ritual, from as far back as I can remember. My current ritual is reading a chapter of Proverbs, reading a Daily Stoic entry, and reading an thinking on a card from a deck by Esther and Jerry Hicks about money. The card I’m pondering today says that the…
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Misleading Surfaces & the Myth of “We’re Doing Fine”
In Mission Blue, the compelling documentary that follows oceanographer Dr. Sylvia Earle’s lifelong crusade to protect the oceans, one moment in particular stayed with me. A voice noted that the ocean, from the surface, always looks the same. Calm. Blue. Infinite. But beneath that glassy surface, ecosystems are collapsing. Coral reefs are bleaching. Species are…
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There is no Hero watch at Patek Phillipe
British historian Nicholas Foulkes first used this phrase to describe the brand, and later Patek Philippe president Thierry Stern expanded on it: Why does Patek Philippe have so many collections? Because while each collection has a different character, each one allows us to innovate and to express ourselves… It is for this reason that there…
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The money is in the clarity, not the complexity
It’s easy, we’ve been told: Except real life doesn’t work that way. Most goal-setting models are built, as if for machines, not people, with the following assumptions: But here’s the reality: Setting and achieving goals is not ever clean, because the transformation required, to adopt new behaviours, influence mindset, and maintain focus despite distraction, is…
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Why Sales Won’t Increase With Sales Training Alone
In terms of popular training workshops, we always find customer service and sales holding the top two spots. And for good reason because at the end of the day, businesses ultimately only fail or succeed for one reason… customers. According to Michael Simmons, a serial entrepreneur who has built one of the biggest online learning…
Clarity BEFORE Execution. Structure BEFORE Speed
If you could better understand one thing about your business right now….
Most costly decisions begin with
an inaccurate understanding of the situation.
I help leaders understand what is actually happening before major decisions are made or
resources are invested in solving the wrong problem.
Giselle Hudson | Pre-Decision Diagnostic Advisor | Sensemaking for high-stakes business decisions 