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Before you think “SELL” – think – “Start a Conversation”
I have often said to people that my job is primarily a sales job. If I don’t sell, I don’t eat. That is the unromantic truth of being self-employed for more than thirty years. And yet… despite all those years, I still lose my way sometimes. I lose it when I start focusing too hard…
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Nothing else matters if you don’t have this…
When I started thinking about the characteristics of the people I wanted to serve, one of the things I noted was that most service providers struggled to earn money consistently for themselves because they: I wanted to work with service professionals who were dealing with low self-worth, undercharging and as a result not attracting great clients…
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Dare to Start Something!
When John MacDonald first proposed to build the great New York Subways people laughed at him. He went to one “big” financier after another and the answer of all was the same: “Dig a tunnel under all these streets and houses, with their maze of pipe lines and electric cables and gas mains and sewers?…
Clarity BEFORE Execution. Structure BEFORE Speed
If you could better understand one thing about your business right now….
Most costly decisions begin with
an inaccurate understanding of the situation.
I help leaders understand what is actually happening before major decisions are made or
resources are invested in solving the wrong problem.
Giselle Hudson | Pre-Decision Diagnostic Advisor | Sensemaking for high-stakes business decisions 