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How Do We Leverage Humor in Trinidad and Tobago to Our Advantage?
One thing we have in abundance in Trinidad and Tobago is humor. We could be facing hardship, bureaucracy, blackout, or bacchanal—and somehow we still find the punchline. “Ting to cry for, we laugh.” It’s not just a saying—it’s our national coping strategy. But here’s the question for us as leaders, entrepreneurs, and solo professionals: Are…
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Why “doing what you love” isn’t enough
We’ve all heard the advice: do what you love and you’ll never work a day in your life. It sounds inspiring. It looks good on a coffee mug. But it’s misleading — even dangerous — because it oversimplifies how we are truly designed as human beings. The truth is: love alone isn’t enough. You can…
Alignment, ⚙️ Business Alignment in Action, ⚡ Clarity & Realignment, 🧠 Zone of Genius, 🧩 Tools & ResourcesAlignment, DISC, do what you love, giftedness, health, HR, impact, leadership, MCODE, mission, Motivated abilities pattern, motivation, Myers Briggs, relationships, solo professionals, Solopreneurs, StrengthsFinder, success, the big leap, truth, turnover, underperformance, upper limit problem, Zone of Genius -
How to Reverse Engineer your Perfect Customer Profile
If you’re a service provider struggling to define your perfect customer—don’t start with demographics. Start with YOU and how you’re wired to deliver value. I use two tools to get radically clear on this: Both give you deep insight into why you do what you do, how you work best, and what others can consistently…
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Fear not. Your plan will reveal itself
There are a few things you must get clear on if you’re serious about building a business that aligns with who you are and where you want to go. You need to know: And above all: Be prepared to give more in use value than you receive in cash value. That’s how you build trust.…
alignment strategy, business, Business Alignment, Business Clarity, business growth, clarity, client attraction, entrepreneur mindset, faith in business, goals, marketing, non profit leadership, personal growth, personal-development, service-based businesses, solo professionals, trust the process, vision to reality -
Get your business abuzz with a buzz piece
Any business owner, who has had more than ten minutes of conversation with me, knows that I usually suggest they create a special report or something free and dowloadable on their Web sites so customers can give their name and email in exchange for this information. Surprisingly no one has taken my advice. I have…

