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Clarity BEFORE Execution. Structure BEFORE Speed

If you could better understand one thing about your business right now….

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Giselle Hudson | Pre-Decision Diagnostic Advisor | Sensemaking for high-stakes business decisions
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Most costly decisions begin with
an inaccurate understanding of the situation.

I help leaders understand what is actually happening before major decisions are made or
resources are invested in solving the wrong problem.

Author: Giselle

  • How are you telling YOUR story?

    Brene Brown says that if we OWN the story we can write the ending. Jardin has just started a new chapter. Yesterday Jardin reopened after three months of dismantling, breaking down, re-visioning and rebuilding. I walked through the door and was in awe. There was no grand opening, just business as usual…friends huddled together over…

    Giselle

    December 3, 2019
    Strategic Sensemaking
    Jardin, new beginnings, Purple Messenger, storyteller, telling your story
  • The Power of Music

    Been thinking about the power of words and the river words travel along…music. Been thinking about today…it’s a new day…a gift… Every day we must face a fork in the road: make the same mistakes over again…do what we have always done or decide that it’s time for the illusion to end. Think about it:…

    Giselle

    December 3, 2019
    Strategic Sensemaking
    dragonflythoughts, faith and hope, Power of Music, PurpleMarketing, purplemessenger, wellpaidprofessional
  • The Power of Your Words

    Sure we say…it’s just a joke…if I can’t laugh at myself sometimes then who am I? I’m just poor and polite You know me…underloved…underpaid Memes abound…what our bank accounts look like…our take home pay doesn’t take us home…we’re blowing our retirement money and going on a trip…should be back by lunchtime. Funny? Sure! But Maya…

    Giselle

    December 2, 2019
    Strategic Sensemaking
    casting spells, Maya Angelou, messenger, Purple Marketing, Purple Messenger, storyteller, word power
  • How Memorable will this December be?

    The start of a new month always holds promise. We look back at what might have been and look ahead towards what’s possible. We have not yet put our life pen to December’s paper yet… Somewhere lurking behind all our thoughts of promise and possibility lie our doubts, fears, and insecurities. This is normal. Make…

    Giselle

    December 2, 2019
    Strategic Sensemaking
  • What Are You Willing to Risk?

    Have you ever planned something – visualized exactly how it was going to unfold and then experience something totally beyond your control? That’s how it was for me when I met Arnold Best. We were meeting at half past one at Rituals in St. Ann’s. I got there about quarter after to settle myself and…

    Giselle

    October 24, 2019
    Strategic Sensemaking
    Arnold Best, burning desire, coaching, Napoleon Hill, Professional, success, Tony Robbins
  • How is this Going to Affect Me?

    We always have a choice in how we are going to respond to any situation. Yesterday I was thrown off my game because I chose to be rattled by a text in the morning and I let it consume me for a couple of hours: I discussed it with 3 friends and commiserated with my…

    Giselle

    October 4, 2019
    Strategic Sensemaking
    choice, Hurricane Carter, obstacles, power, Robert Greene, Rubin Carter, Ryan Holiday
  • Why Sales Won’t Increase With Sales Training Alone

    In terms of popular training workshops, we always find customer service and sales holding the top two spots. And for good reason because at the end of the day, businesses ultimately only fail or succeed for one reason… customers. According to Michael Simmons, a serial entrepreneur who has built one of the biggest online learning…

    Giselle

    October 4, 2019
    Strategic Sensemaking
    Charlie Munger, customer acquisition, hiring system, process, profit, revenue, sales system
  • Doing Whatever it Takes is Always What it Takes…

    We’ve become lazy. Lazy thinkers for starters. The advent of the search engine has left us with a sense that whatever we need to know we can simply “Google it.” We feel assured that we will find the answers we need immediately. We have become accustomed to finding the answers we need to live the…

    Giselle

    October 3, 2019
    Strategic Sensemaking
    experimentation, success principles, Sylvester Stallone, system creation
  • When should you go from a hobby to a business?

    You’ve been making those cakes now for family and friends and getting rave reviews. You are the go-to person for planning events in your circle. The feedback is always exceptional whenever you offer to help decorate. Your co-workers always nominate you to cook the food for any out of office event. If you’ve become very…

    Giselle

    October 3, 2019
    Strategic Sensemaking
    business, guidance, hobby, start-up, sysstems
  • What Happens When We Ignore Messages?

    I’m not talking about voice mail messages, or email messages. I am referring to pain in our bodies that can be physical but are often emotional. Whenever we are in pain, we are quick to self-medicate. We want the pain to go away…QUICKLY! We don’t want to deal with it. A friend of mine, going…

    Giselle

    July 23, 2019
    Strategic Sensemaking
    emotions, listen to your soul, Madisyn Taylor, messages, pain
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