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Clarity BEFORE Execution. Structure BEFORE Speed

If you could better understand one thing about your business right now….

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Giselle Hudson | Pre-Decision Diagnostic Advisor | Sensemaking for high-stakes business decisions
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Most costly decisions begin with
an inaccurate understanding of the situation.

I help leaders understand what is actually happening before major decisions are made or
resources are invested in solving the wrong problem.

Category: Strategic Sensemaking

  • If you remove yourself from your brand would you lose real connection?

    Yesterday, I was researching social anxiety. It’s not something I talk about liberally, but it occurred to me yesterday that perhaps more people suffer with social anxiety than I initially thought. I came across an entrepreneur who talked a lot about women and anxiety. She explored the effects of anxiety and what it was costing…

    Giselle

    December 2, 2022
    Strategic Sensemaking
    evolution, growth, social anxiety, women in business
  • a good story told by a bad storyteller wastes time

    I was recently asked to collaborate on a commencement speech. The day of the delivery I was probably more nervous than the person delivering the speech… Have you ever listened to someone deliver news on radio or television and hear or witness them stumbling as if it’s their first time with the information? Have you…

    Giselle

    November 19, 2022
    Strategic Sensemaking
    Alignment, commencement speech, delivering an effective speech, personal stories, speech writing
  • How to write yourself a love letter today

    I can hear you. “No one is writing anything these days…” I get it, yet there is something about writing things down. Ideas have short lives in your mind but you save them when you put them on paper. If not it’s easy to lose track of those ideas as they get mixed up in…

    Giselle

    November 17, 2022
    Strategic Sensemaking
    50 Cent, And Juliet, Broadway, Curtis Jackson, Hustle harder Hustle smarter, love letters, Melanie La Barrie, the power of writing, Woman King, writing it down
  • In hindsight

    Free speech. Freedom to speak. Freedom to share what’s on your mind. Today publishing and information dissemination has become so easy. The gap between something happening and how we react…well that gap no longer exists. Thinking before we speak is a lost art. We shoot from the hip first. I am not sure if afterwards,…

    Giselle

    November 6, 2022
    Strategic Sensemaking
    communication, effective writing, key messages, talking points, what we say, what we write
  • Within every belief is a lie

    Think about your life so far as a book of sorts…and then think about what you’ve come to believe. Your book is filled with beliefs that you’ve collected over many years, from stuff your grandparents, parents, teachers, and friends told you; great grandparents and generations before you have influenced what you believe. You also form…

    Giselle

    August 26, 2022
    Strategic Sensemaking
    authenticity, be who you are, earn what you're worth, economic empowerment, maximizing your earning potential, MCODE, motivation code, patterns, personal power, self-empowerment, self-reliance
  • Do you doubt your own ability to make a difference?

    Self-doubt is par for the course. We all doubt ourselves from time to time. Today however it’s worse. Why, because we now measure everything we do by likes and comments from friends – some we know well, many are just ‘friends’ on social media. A like, a reaction, becomes our external grading feature. We have…

    Giselle

    June 30, 2022
    Strategic Sensemaking
    authenticity, be authentic, be who you are, be you, personal power, self-reliance, uniqueness, Well Paid Professional
  • Do you struggle to explain your expertise in a compelling way?

    You know you are good at what you do, yet when someone asks you to describe what you do, you are stumped. You call yourself an expert but deep down inside you’re winging it, afraid that you will eventually get caught. It’s not that you don’t know what you’re doing. It’s more that you haven’t…

    Giselle

    March 23, 2022
    Strategic Sensemaking
    brand awareness, communication, expert, expertise, small business owners, Solopreneurs
  • As business owners we say we have faith yet never ask for what we want

    Whenever a solopreneur or business owner reaches out to me, they can usually list all the things that are not working for them. Their website isn’t working They are wasting time on social media They need help with customer service They are not sure what to do next They are not making enough money Interestingly,…

    Giselle

    March 20, 2022
    Strategic Sensemaking
    ask for help, ask for what you want, believe, clarity, decisions, delegate, goals, have faith, hire others to assist, Marianne Williamson, money, possibility, prosperity, what do you want?, what is your number?
  • To achieve true success and abundance, is your mind in the best optimal state ?

    I believe it was Dan Kennedy who recommended that I get Grow Rich! With Peace of Mind by Napoleon Hill. Dan said that this was by far better than the book Hill became famous for – Think and Grow Rich. Napoleon had once believed that it was essential that he owned a big house and…

    Giselle

    February 22, 2022
    Strategic Sensemaking
    abundance, financial independence, financial security, freedom, Grow Rich With Peace of Mind, money, Napoleon Hill, peace, principles, rich, security, Think and Grow Rich
  • How do you decide what to focus on to improve your sales?

    Where should you focus? Where should you put your energy and effort? How do you know that this is what you should do? It all starts with the diagnosis. If the diagnosis is off, then the solutions, the prescriptions won’t work. Yet we often skip diagnosis to get to solutions because we want results fast.…

    Giselle

    February 21, 2022
    Strategic Sensemaking
    channels, clinical marketing, Content Marketing, customized checklists, diagnosis, differential diagnosis, due diligence, fixing problems, focus, market, marketing, media, message, problems, sales, selling
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