Skip to content

Clarity BEFORE Execution. Structure BEFORE Speed

If you could better understand one thing about your business right now….

share it here
Giselle Hudson | Pre-Decision Diagnostic Advisor | Sensemaking for high-stakes business decisions
  • Start Here
  • About
  • Working Together
  • The Journal
  • Spotlight Interviews™
    • This Week’s Spotlight…
    • Spotlight Interview Archive

Most costly decisions begin with
an inaccurate understanding of the situation.

I help leaders understand what is actually happening before major decisions are made or
resources are invested in solving the wrong problem.

Category: Field Notes

  • Are you comfortable being challenged as a leader?

    Most leaders would answer yes. The better question is whether the people around them believe it. Leadership requires making decisions in the absence of complete information. Every day, leaders form conclusions about customers, employees, competitors, market conditions, priorities, and risk. Those conclusions become assumptions, and assumptions become the foundation upon which decisions are made. There…

    Giselle

    June 8, 2026
    Field Notes, Strategic Sensemaking
    assumptions, business diagnosis, decision making, leadership, questions, strategic alignment
  • What causes talented people, strong teams and successful organizations to lose their way?

    I’m currently reading Creativity, Inc. by Ed Catmull, former President of Pixar Animation and Disney Animation. In his introduction he shares: What makes Pixar special is that we acknowledge we will always have problems, many of them hidden from our view; that we work hard to uncover these problems, even if doing so means making…

    Giselle

    June 7, 2026
    ⚙️ Sensemaking in organizations, Field Notes, Strategic Sensemaking
    business strategy, continuous improvement, creative leadership, Creativity Inc., decision making, Disney Animation, Ed Catmull, organizational culture, organizational health, Pixar Animation
  • A Blank on the Map: The Cost of Premature Certainty

    In Blank on the Map, explorer and mountaineer Eric Shipton describes an expedition into a region of the Karakoram where the maps contained large areas marked simply by what was not known. There were mountains, valleys, rivers, and glaciers already there, but they had not yet been explored or accurately recorded. The blank existed on…

    Giselle

    June 5, 2026
    ⚙️ Sensemaking in organizations, 🔄 Client Systems, Field Notes, Strategic Sensemaking
    Alignment, assumptions, cartography, change management, decision making, distortion, Eric Shipton, leadership, mapping terrain, maps, That Untravelled World
  • Is Your Business Model Matching How You Actually Operate?

    For a long time, I thought I had a marketing problem. Then I thought I had a sales problem. Then I thought I had a positioning problem. In the last couple hours reviewing my website, I had a different realization altogether. The issue wasn’t the any of those things I mentioned. The website was simply…

    Giselle

    June 3, 2026
    ⚙️ Sensemaking in organizations, 🔄 Client Systems, 🧠 Zone of Genius, Field Notes, Strategic Sensemaking
    business growth, business model, decision making, leadership, operating model, Organizational Alignment, sensemaking, strategy, systems thinking
  • Does EI Affect Decision Making?

    This morning I attended an Emotional Intelligence event hosted by Judy Joseph Mc Sween at Brix Hotel. The room brought together a remarkably diverse group of people, including school leaders, members of the military, clergy, professionals from law, banking, and information technology, business owners, consultants, and individuals whose work is centred on caring for families…

    Giselle

    June 1, 2026
    ⚙️ Sensemaking in organizations, Field Notes
    crticial thinking, Emotional Intelligence, human behaviour, learning, organizational effectiveness, personal growth, reflection, Six Seconds
  • No One Tells a Cardiologist, “It’s OK…I’ll Watch YouTube.”

    One of the things that has always fascinated me about medicine is how readily we accept the idea that expertise matters. If someone experiences chest pain, persistent fatigue, an irregular heartbeat, or a concerning test result, very few people respond by saying, “You know, before you spend money on a cardiologist, have you tried Googling…

    Giselle

    May 31, 2026
    ⚙️ Sensemaking in organizations, Field Notes, Strategic Sensemaking
    business diagnosis, business strategy, critical thinking, decision making, leadership, organizational health, problem solving, root cause analysis, sensemaking
  • Conversion of Knowledge of Acquaintance into Knowledge About Is a Risky Exercise

    My WHY, according to the WHY Institute, is Make Sense. When I first encountered the WHY.os framework, I remember feeling a strange sense of recognition. The WHY Institute describes a WHY as the fundamental motivation that drives a person’s behavior, decisions, and way of seeing the world. In their model, the WHY is expressed through…

    Giselle

    May 30, 2026
    ⚙️ Sensemaking in organizations, 🔄 Client Systems, 🧠 Zone of Genius, 🧩 The Hudson Alignment Framework™, Field Notes, Strategic Sensemaking
    critical thinking, decision making, Gilbert Ryle, Karl E. Weick, leadership, leadership development, organizational culture, organizational development, organizational learning, sensemaking, strategic leadership, systems thinking
  • Stop Trying to Create Perfect Stability

    When I first read Thriving on Chaos years ago, what remained as a foundational thought, was not any particular model or management technique. It was the challenge buried inside the title itself. Most people spend an enormous amount of energy trying to create conditions that feel permanent. Businesses do it. Leaders do it. Entire industries…

    Giselle

    May 29, 2026
    ⚙️ Sensemaking in organizations, 🔄 Client Systems, Field Notes, Strategic Sensemaking
    AdaptAbility, business strategy, change management, clarify before you amplify, decision making, leadership, Organizational Alignment, sensemaking, strategic alignment, The Hudson Alignment Studio, Thriving On Chaos
  • The Psychological Cost of Premature Ownership

    In many business environments, there are ongoing conversations, proposals, negotiations, and possible deals moving through the pipeline at any given moment, yet very little of it is fully certain until money actually changes hands. Yet in business, possibility and concrete reality are not the same thing. One of the hardest parts of working in environments…

    Giselle

    May 27, 2026
    ⚙️ Sensemaking in organizations, 🧩 The Hudson Alignment Framework™, Field Notes, Strategic Sensemaking
    business development, business growth, emotional regulation, entrepreneurial psychology, financial anxiety, human behaviour in business, leadership psychology, revenue pressure, sales psychology
  • The fog of war does not only exist on battlefields

    The fog of war is a phrase that originally belonged to military strategy…those moments where commanders were forced to make decisions while visibility remained partial, communication fractured, and information arrived distorted through fear, delay, assumption, ego, or incomplete observation. From a distance, war often looks like movement directed by certainty. Inside it, however, people are…

    Giselle

    May 26, 2026
    ⚙️ Sensemaking in organizations, Field Notes, Strategic Sensemaking
    Alignment, Business Clarity, clarify before you amplify, decision making, executive decisions, organizational diiagnostics, precision diagnostics, sensemaking, strategic alignment, systems thinking, The Hudson Alignment Framework, uncertainty
  • Start Here
  • About
  • Working Together
  • The Journal
  • Spotlight Interviews™
    • This Week’s Spotlight…
    • Spotlight Interview Archive
  • LinkedIn

Create a website or blog at WordPress.com

  • Subscribe Subscribed
    • Giselle Hudson | Pre-Decision Diagnostic Advisor | Sensemaking for high-stakes business decisions
    • Join 74 other subscribers
    • Already have a WordPress.com account? Log in now.
    • Giselle Hudson | Pre-Decision Diagnostic Advisor | Sensemaking for high-stakes business decisions
    • Subscribe Subscribed
    • Sign up
    • Log in
    • Report this content
    • View site in Reader
    • Manage subscriptions
    • Collapse this bar